European roadshow for Fruits and Vegetable products

15 juin 2017By JenniferAgency news, event management, International communication strategy

Client : VLAM – Flanders’ Agricultural Marketing Board My French Communication Agency was in charge of organising street-marketing happenings in several Gross Products markets around Europe. Within 6 months, we organized 1 monthly street-marketing operations in the following cities: Paris, Lyon, Marseille, Lille, Barcelona, Milan, Bologne, and Verona. On each event, we organised a testing … Read More

Relation to time: different cultures, different approaches… many possible misunderstandings!

29 mars 2017By JenniferBlog Articles, intercultural communication

When working internationally or within multicultural teams, time issues often represent stumbling blocks and misunderstandings points. Beyond the clichés of the German riding on the schedule and Italians always being late, it is important to understand that the perception of time is strongly linked to the culture of each person, more or less elastic depending … Read More

Yearly business seminar ALTERA in Prague

15 février 2017By JenniferAgency news, event management

ALTERA group, French consulting firm, asked My French Communication Agency to organise their yearly kick-off internal event, for 40 employees and close partners. They all met in Prague early January, for a sunny yet freezing 3 day event (-14°C one morning). We selected a modern hotel with a design « New York Loft feel », where the … Read More

VIP event on Paris Race Track

15 juin 2016By JenniferAgency news, event management

Roche Diagnostics worked with My French Communication Agency to organise an original and fun-filled VIP evening at the Vincennes Horse Race Track near Paris. 90 sales representatives were invited for an event centered around the values of performance, self-surpassing and speed. After a private guided visit of the horse stables, participants enjoyed a drink with … Read More

Worlwide strategy plan launch for Roquette

15 janvier 2016By Jenniferevent management, intercultural communication, International communication strategy

My French Communication Agency assited the Roquette Group (world leader in the agribusiness sector) in organizing the launch of the new strategic organization worldwide. This event took place identically in the four major regions covered by Roquette: in India, China, the USA and France, bringing together a total of 800 participants, executives from the sales … Read More